Best New Products for New and Expecting Parents


By Misty Vogritter, BBP Blogger
From car seats and strollers to swim diapers and sunblock, there’s no doubt about it – having a baby has changed a lot over the last few decades!  Fortunately, many new innovations have hit the market to make it easier than ever to keep baby (and mom and dad) safe, happy and healthy.
As President of Brilliant Baby Products and Editor of our Blog, I get to see a lot of new products come across my desk but only the truly “brilliant” ones get the nod of approval.  These are just a few of my favorite “latest and greatest” baby products to make parenting in this day and age easier.
The Brica Infant Car Seat Comfort Canopy
  Why it’s “Brilliant”:
The infant car seat carrier definitely makes life easier for new parents but it doesn’t protect them from the elements and those people at the grocery store who want to reach in and squeeze their cheeks. The Brica Infant Car Seat Comfort Canopy creates a barrier to protect baby. It’s made from breathable mesh to let the fresh air in while keeping out bugs, rain, wind, and germs from overly friendly strangers.  It’s innovative design works with your car seat/stroller travel systems or lets you carry your car seat with the canopy on. The large zippered opening allows for easy access to your baby. The cover also blocks over 98% of damaging UVA/UVB rays and can be tucked away in a zippered pocket when not in use.  The Comfort Canopy is sold for $24.99 at Target, Babies R Us & Amazon or on the Brica website.
Peek Away 4-in-1 Nursing Essentials Kit
  Why it’s “Brilliant”:
Today’s mom is always on the run. The Peek Away 4-in-1 Nursing Essentials Kit comes with everything a nursing mom needs to feed baby while on-the-go.  It includes a nursing pillow, built in changing pad, removable wipes case and a coordinated nursing cover that ensures privacy even in public.  Best of all,  it’s all stored in a fashionable, easy-to-carry bag.   The Peek Away 4-in-1 Nursing Kit is sold for $46.98 at various retail stores in California or on the Peek Away website.
Dolphin Organics Shampoo/Body Wash, Hypoallergenic Lotion and Bubble Bath
  Why they’re “Brilliant”:
Babies are known for their soft, tender skin.  Dolphin Organics products help keep it that way.  The products are dermatologist tested and made from all natural, certified organic materials to give baby the gentle clean she needs.  The fragrance free, tear free Baby Shampoo & Body Wash uses organic aloe leaf juice to gently cleanse your baby’s hair and skin without stripping their natural oils.  The Norfolk Lavender Bubble Bath uses a natural blend of lavender oils and extracts to scent our gentle bubble bath with the relaxing aroma of lavender.  Organic calendula and oat kernel help soothe and protect your baby’s delicate skin, but the whole family can indulge their senses with our Norfolk Lavender bubble bath. The Simply Citrus Lotion is made from a complex blend of organic aloe leaf juice, organic calendula flower and certified natural and organic citrus ingredients designed to rehydrate, protect and nurture sensitive skin. The products are sold for $11.50 – $13.50 each on the Dolphin Organics website.
Preggers Maternity Leggings 
  Why it’s “Brilliant”:
Swelling, tired legs and feet are just one of the not-so-fun complications of being pregnant.   The solution is compression stockings and if you’ve ever had to buy them you’ll know that they come in two different styles:  ugly and uglier. Not anymore!  Fashion meets function with the Preggers Gradient Compression Maternity Leggings.  Mom looks AND feels great by layering Preggers leggings with their favorite maternity tunic or dress. The gradient compression delivers a controlled amount of squeeze that’s greatest at your ankle and gradually gets lighter up the leg helping to improve circulation, prevent swelling and energize tired legs and feet.  Support top expands to comfortably fit a growing belly and does not have a “Panel” making it a product you can wear before, during and after pregnancy. They’re sold for sold for $36.95 each.  Go to to find a retailer near you or to buy online.
Valentine’s Boxers for Daddy
  Why it’s “Brilliant”:
New and expecting parents often have to find creative ways to keep the romance alive, especially after baby arrives.   The newest product from Daddy Scrubs helps to do just that.  Their Daddy Scrubs Valentine’s Boxers are sure to be a hit in the bedroom! The non-restrictive, knit cotton boxers let him celebrate fatherhood in style.  They come embellished with a simple heart that reads “I’m The Daddy” and their button fly and elastic waistband makes them ideal for everyday wear – AND special occasions too! They’re sold for $21.95 each on the Daddy Scrubs website.
And because I love all of these products so much – I’ve put together a giveaway for you.  To enter, just go to our Brilliant Baby Products website.   These products are just the tip of the iceberg!   We love to feature the new products we find on our Brilliant Baby Products Facebook so go “like” us and we’ll also keep you up-to-date on some of the most “Brilliant” baby products available.


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Product Spotlight: PRK Products Bottle and Food Jar Organizers

PRK Products Food Jar & Bottle Organizer - Brilliant Baby ProductsBy Misty Vogtritter, BBP Blog Contributor

This month’s Product Spotlight is on the PRK Products Bottle and Food Jar Organizers. 

I seriously wish I had known about these before my third child!  PRK Products’ founder Paula Roeske talks about creating the Food Jar organizer after a baby food jar fell out of the pantry and broke her baby son’s toe.  I seriously felt her (or maybe his?) pain!  I remember stacking the jars in my cabinets with my first son and opening the door one time and having them all fall out!   But with the Food Jar Organizer, this time around I didn’t have that problem.  It easily stores up to 16 baby food jars at a time and it uses gravity to pull the jars forward so there’s always one available.  You can stack one on top of another and have room for 32 jars.  Even better, it has a flat top so I can store stuff on top.  You can see in the picture, our formula can used to go on top of it when our little guy still needed formula.   What’s even better, now that we’re past the baby food stage, I now stock it up with puddings, fruit cups and other snacks so grabbing something when we’re in a rush is super easy.

The Bottle Organizer is a LIFESAVER.   With my other boys I seriously had to dedicate a good quarter of my kitchen countertop space just to bottles.  The Bottle Organizer keeps them all in one small contained place and even dispenses them like a soda machine.  Awesome!   It will hold up to 12 bottles or sippy cups and is compatible with more than 30 brands of cups.   It also has an accompanying accessory basket to store the nipples and other attachments.   We’re in the sippy cup stage right now and we love it.   Like the Food Jar Organizer, the Bottle Organizer will grow with us so when we’re done with sippy cups, we’ll be able to use it for kid water bottles and eventually adult water bottles.  Once all three boys are in sports, we’re sure to be going through a ton of water bottles!

Both organizers are available in several different colors.  They’re sold for $24.95 each on the PRK Products website, at select Buy Buy Baby stores and Babies R Us online.

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Roundup: Gift Ideas for the New Mom

By Misty Vogtritter, BBP Blogger
Do you have a new mom to buy for?  If you’ve ever walked through the baby section of a big-box department store, it’s easy to become overwhelmed by all the choices.  Let us help you cut through all the clutter and find the perfect gift the new mom in your life will never forget.This month’s roundup is the Top 5 Gift Ideas for New Moms:
  Aqua Scale:  Keep track of baby’s weight as he grows, without having to make a doctors appointment.  The Aqua Scale’s unique design gives baby a soothing bath.  The innovative technology records baby’s precise weight compensating for water and movement.  MSRP $69.99 You can check them out at
  The Woombie: Give mom the gift of sleep. The Woombie the safest and most comfortable swaddle for your baby. Gently hugging the shoulders, tummy and hips, the Woombie allows for natural movement, softly cocooning your baby without restricting mobility or development. Check it out at:
  Bebe Au Lait Nursing Covers: Bebe au Lait Nursing Covers are the original stylish and patented nursing covers for breastfeeding mothers. These covers allow new moms to breastfeed anytime, anywhere, and in style!  MSRP $35.00 You can check them out at
  Belly Buds: Bellybuds are specialized, wearable speakers for expectant mothers that have been uniquely designed to conveniently and safely allow the playing of music and voices to a developing child in the womb. MSRP $49.99 You can check them out at
  Belly Bandit:  Help mom get her pre-baby body back with the Belly Bandit.  This uniquely designed wrap helps to tighten and shrink mom’s belly back to its pre-pregnancy shape.  MSRP $49.95
As always, we love to feature the new products we find on our Brilliant Baby Products Facebook so go “like” us and we’ll also keep you up-to-date on some of the most “Brilliant” baby products available.
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Solutions for the top 4 reasons moms quit breastfeeding


By Kathleen Tomes, BBP President & Editor
From the moment a child is born, parents face dozens of choices every single day.  Should I use cloth diapers or disposable?  Which car seat will be the safest?  However, none is perhaps more important as the choice to breastfeed.  . A study published in the journal Pediatrics finds only a third of new moms meet their goal to exclusively breastfeed for three months and even fewer make it to the World Health Organization’s recommendation to exclusively breastfeeding for six months.Believe me, I know!  I went through it myself.  As the new mom with twins, I struggled to establish and maintain a breastfeeding routine with my babies. My struggle to nurse led to the creation of our company, Brilliant Baby Products, which now works with dozens of products specifically designed to make life easier for nursing moms.While there are lots of different reasons why women stop breastfeeding, the four most commonly cited problems can be solved with some amazing new products that you can find on store shelves across the nation.Problem #1: Tough beginnings: The simple truth is – breastfeeding is hard work, especially at the beginning. It takes time for both mom and baby to get the hang of it.  Throw in sore nipples and the exhaustion of having a newborn and it’s easy to understand why some moms give up breastfeeding.Solution: Support and comfort.  If you know a new mom who is struggling to breastfeed, offer to help her by putting mom and baby’s comfort first.
  Smart Choices Women:  From contoured nursing pads to prevent leaks to soothing lanolin creams, Smart Choices Women offers a wide variety of products to help nursing moms heal from cracked or bleeding nippes, mastitis and other breastfeeding woes.  The products range in price from $3.00 to $10.00 and can be purchased online at Amazon or Target.  More information on product selection is available on the Smart Choices Women website
  Boppy: A nursing mom’s must-have! These crescent-shaped pillows lift  baby to a more ergonomic position for feedings.  The pillow also transitions to the perfect spot for propping, tummy time and learning to sit.  There’s no wonder the Boppy is America’s #1 Baby Product!  Boppy pillows are sold for $39.99 at stores across the country or at the online Boppy store.
Problem #2: Concerns over just how much baby is getting:  It’s hard to quantify what you can’t see and because breast milk digests easier, breastfed babies want to eat more and more often.  Couple that with the pressures of making sure baby gains an appropriate amount of weight in between doctors’ visits, moms aren’t wrong to get the idea they aren’t giving baby enough.Solution #2:  Give mom the tools she needs to track baby’s progress at home.
  Milkscreen: Take the guesswork out of breast milk production.  The new innovative MilkScreen calculator not only helps mom figure out exactly how much breast milk she is producing, it also calculates whether her breastmilk production is normal, high or low for her baby.  The calculator kit costs $19.99 and can be purchased online at Target or at the UpSpring Baby website.
  Milkies:  For moms who struggle with low breast milk supply, the Milkies Milk Savers can be a lifesaver.  These specially designed bags capture leaked milk from the unused breast when mom is feeding baby or pumping with a single breast pump.  This extra milk can be stored for baby to receive via bottle at a later feeding.   Milkies can be purchased for $27.95 at select baby boutiques nationwide or online at the My Milkies website
  The Aqua Scale:  Track baby’s weight gain and progress in between doctors’ visits with The Aqua Scale.  This incredible scale doubles as a baby bath, complete with water thermometer, so that baby is comfortable and happy during weigh ins.  The Aqua Scale is sold for $69.99 at Babies ‘R Us and Target stores nationwide or on The Aqua Scale website.
Problem #3: Fear of nursing in public: Time and time again we hear horror stories of women kicked out of public malls, restaurants and stores for breastfeeding her child in public. Even though breastfeeding is a natural process, our culture unfortunately doesn’t support it.Solution #3: There’s a trick nursing in public without drawing attention and it starts with having the right foundation: a good nursing bra, an easily accessible top and an impressive cover-up.
  Dria Cover:  Stay modest with these stylish nursing covers that give both mom and baby the privacy to feed in public without sharing the intimate moment with those around them.  Dria covers come in a wide variety of colors and prints.  They are sold for $79.95 online at the Dria website.
Problem #4: Going back to work: Working and breastfeeding can be done, but finding the time and place to pump can be stressful and derail even the best of plans.Solution #4:  Before she heads back to work, mom needs to get the support of her boss, her family and her baby’s caregiver.  Then, enlist the timesaving abilities of a great breast pump and bottles designed to make frequent transitioning between breast and bottle as easy as possible for baby.
  Closer to Nature Double Breast Pump by Tommee Tippee: Not only can mom simultaneously pump both breasts at the same time, this pump also eliminates the need to transfer milk from pump containers to bottles.  The pump allows mom to express milk directly into Tommee Tippee bottles or storage pods.  It is sold for $249.99 at most Target and Babies ‘R Us stores nationwide or on the Tommee Tippee website.
Easy Expressions Hands Free Pumping Bra by Medela: This marvelous attachment allows moms to simultaneously pump both breasts at the same time, while keeping her hands free for work or just relaxing.  It’s easy to transport and is compatible with most electronic breast pumps.  It’s sold for $33.99 at department stores nationwide.  More information is available on the Medela website.
  Mimijumi Bottles: The next best thing to mom’s breast is a Mimijumi bottle.  Invented by a doctor, these bottles have nipples just like moms that require baby to latch to get the milk to come out.  They are also vented to reduce colic and have porous features for a more natural feel for baby.  They are sold for $13.99-$14.99 (depending on size) at baby boutiques nationwide and online at the Mimijumi website.
 When it comes to products to make breastfeeding easier, these products are just the beginning.   We love to feature the new products we find on our Brilliant Baby Products Facebookso go “like” us and we’ll also keep you up-to-date on some of the most “Brilliant” baby products available. 


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